The Honesty Hour: Why Surveys Aren’t Enough to Measure Customer Effort
The Honesty Hour: Why Surveys Aren’t Enough to Measure Customer Effort We all know happy customers are good for business. But gauging how much effort it takes them to get there? That’s a whole other story. Customer effort, the perceived difficulty a customer experiences while interacting with your company, is a crucial metric for understanding […]
Advantages of Using AI to Understand Your True Voice of Customer
This year, AI and Natural Language Processing (NLP) are taking center stage as technology requirements for contact centers. The ability to dig deeper into conversational analysis provides authentic insights into your brand’s Voice of Customer (VoC), driving customer engagement results and brand loyalty along with the enhanced success of your agents.
